BYU Cougars Rivals

Main Rivals
Main Rival of

Rivalry Points

How many rivalry points do fans assign to opponents, and how do opposing fans reciprocate
VS
BYU Points
(max 100)
Aggregate Points
(max 200)
Rival Points
(max 100)

Hostility

How fans of each team react to opposing fans in this rivalry

Prejudice

Discrimination

Rivalry Quotes

Quotes from fans and rivals
There are two types of Ute fans. LDS ones that don't support the churches school and anti Mormon BYU haters
BYU Fan
2013
BYU and Utah HATE Each other. . . During the 2000's BYU was replaced by Boise St as far as creativity and branding, we didn't like this. Utah St. . . well, how do you say "Little Brother"?
BYU Fan
2013

Terms / Definitions

What does it all mean?

Rivalry Points

Rival Points
Average Rivalry Points assigned to a rival team. 0-100

Reverse Rival Points
Average Rivalry Points assigned to the favorite team by the rival team’s fans. 0-100

Rivalry Recipe

Rivalry Ingredients
Each Rivalry Recipe is composed of a mix of 10 common ingredients to rivalry discerned from thousands of fan comments (Tyler & Cobbs, 2015, 2019). Fans on each side of a rivalry have rated the importance of each ingredient on a 1-7 scale (7 being ‘extremely important’).

Hostility

Prejudice
How much prejudice do fans hold against fans of the rival team?  1 [lowest] – 7 [highest]

We measured prejudice using 4 questions that included: “A(n) [Rival] fan’s character is more questionable than a typical fan’s character.”

Discrimination
How much do fans discriminate in their relationships with fans of the rival team? 1 [lowest] – 7 [highest]

We measured relationship discrimination using 6 questions adapted from Pettigrew and Meertens (1995) that included: “I would be less likely to marry a [rival] fan than a typical fan.” and “As a boss, I would be less likely to hire a [rival] fan than a typical fan.”